Blog
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Pre-empt client departures with the Mirren Agency/Client Relationship Evaluation™ As you know, the agency/client relationship requires constant nurturing. If you’re simplydelivering what’s expected, that’s not enough. Being an indispensable partner […]
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Clients Want to Know What Business You’re In
Are You Focused on the Client’s Business – or Are You Just Like Every Other Agency? We’ve worked with hundreds of agencies around the world on their new business strategy […]
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Casting Your Pitch Team
“We only want those who will work on the business to be in the room.” Everyone who’s ever pitched any business has heard this from the client. And, rightly so. […]
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Agencies Share Why They Attend Mirren CEO Summit
Agencies, search consultants, and clients share how Mirren Executive Leadership Summit provides valuable insight – not available anywhere else. In this brief video, you’ll hear a few perspectives about the […]
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Elevate Poorly Written Pitch Briefs
Nadine Tull, Mirren’s Director of Agency Growth Strategy, addresses why agencies must elevate poorly written client pitch briefs. As busy senior decision-makers delegate brief writing down to their lower-level marketing […]