Giant Spoon

Nikita Malhotra

CFO/COO

Nikita serves as the CFO/COO of Giant Spoon located in New York and Los Angeles. She is responsible for financial planning, business strategy, and commercial negotiations. Prior to Giant Spoon Nikita was the CFO NA for Bartle Bogle Hegarty, a part of Publicis NA. Nikita has spent her career balancing delivering high quality creative work and healthy margins. She has worked across different categories including Neo@Ogilvy, a digital media and planning agency part of Ogilvy & Mather; Deep Focus, a social agency and CBX, a branding agency. Some past clients include: IBM, HBO, TD Ameritrade, General Mills, Sony, GrubHub, CapitalOne, and Google. Nikita lives on the Upper East Side in Manhattan and continues to stay connected to Georgetown University as an Alumni Interviewer and mentors rising women in finance.

This Speaker's Sessions

Agency Showcase: Becoming More Nimble & Profitable – Reinventing Our Operations

Nov 8, 2023 | 11:00 am

In this Agency Showcase, we’ve gathered a group of innovators who have completely transformed their back-end operations. They’ve been experimenting with new ways to improve their processes, systems, production, technology, and overall efficiencies. They’ll share what has worked, what hasn’t, and why.

This will include a look at:
• Rapid delivery models (outsourcing to produce work 24/7)
• Taking Agile to the next level for even greater flexibility and speed
• New higher-margin pricing strategies easier to deploy across teams
• Productizing agency services to increase ease of sell, fees, speed of delivery
• New tech stacks that actually work
• Building out a management team to remove CEO from day-to-day operations

Ultimately, the goal is to provide you with takeaways to help make your operations more nimble, responsive, and profitable.