Pereira O'Dell

Mona Gonzalez

Chief Growth Officer

In nearly nine years at Pereira O’Dell, Mona Munayyer Gonzalez has helped reinvent the agency many times over without losing sight of the agency philosophy: to bring big ambitions to life. In 2023, Mona was named the agency’s first-ever Chief Growth Officer. Taking a unique approach to the traditional growth position, her role combines PR & New Business with Talent – two areas that are inextricably linked. This ambition sets a vision for not only the growth of the business, but the people behind its success. Mona began her career at global creative networks, including JWT and BBDO, and sharpened her management skills at The Barbarian Group. This blend of agency experience led to a deep knowledge of integrated campaign planning and passion for award-winning, business-building work. Mona’s ambitious growth plans for Pereira O’Dell include building a reputation for the agency that attracts global brands & talent; but more importantly, as a second-generation Palestinian American, she is dedicated to using her power to change the industry for the better.

This Speaker's Sessions

Agency Showcase: How We’re Using AI to Improve Day-to-Day Operations

Nov 8, 2023 | 2:30 pm

Artificial Intelligence and Machine Learning have been some of the buzziest trends over the past couple of years – and the landscape of AI applications is seemingly changing by the hour.

In this Agency Showcase, we’ve assembled a group of agencies who are applying AI on a day-to-day basis to provide more effective work, increase efficiencies, and improve margins. Each will share how they’ve put it to use in their agency operations, strategy, creative development, measurement, and more.

This is a unique opportunity to see real-world applications of AI and take away new ideas to apply at your agency.