Barrett Hofherr
Matt Hofherr
Partner, Chief Strategy Officer
Matt’s career experience includes being a managing partner at several award-winning advertising agencies including AKQA (an ideas and innovation company that specializes in digital services and products), TBWA/Chiat/Day (the American division of the advertising agency TBWA Worldwide), Direct Partners (an Omnicom data-driven digital marketing agency), Kirshenbaum Bond + Partners (a leading integrated creative advertising and marketing services organization), and the agency he co-founded MUH-TAY-ZIK / HOF-FER (a creatively driven, strategically inspired, full-service advertising agency).
Matt himself also has gained industry recognition by being nominated twice for the American Advertising Federation's Hall of Achievement and getting to judge the North American Effie Awards Finals six years in a row. His work on Levi's was also named one of the “50 Greatest Commercials of All Time”. Matt also won the Crystal Apple Award for his contributions to Apple’s success.