Newfangled
Lauren O’Brien
Chief Strategy Officer
As Chief Strategy Officer, Lauren leads the content marketing division at Newfangled, which helps clients achieve results from their collective content.
She coaches her team to not only create the right strategy for each firm but also to craft the complex systems and tools needed to properly sustain, measure, and optimize that strategy.
Her team is at the core of Newfangled's vision: to enable firms to leverage their expert knowledge in order to build relationships with their best prospects.