Supernatural
John Elder
Co-Founder & CEO
John Elder is Co-Founder and CEO at Supernatural, the first creative agency to embrace the partnership between humans and a machine to increase effectiveness. John is a future-oriented entrepreneur with a passion for leading an environment where creativity intersects with technology to drive business results and leads an outstanding team to evolve how to make creative advertising more relevant.
Formerly, John founded Tech-Savvy Creative agency, Heat, which was later acquired by Deloitte, and he spent over a decade at Goodby, Silverstein, & Partners.
This Speaker's Sessions
Supernatural: A New Model for the Fusion of Creativity + AI
Nov 7, 2023 | 4:30 pm
Well before Chat GPT was a household name, the team at Supernatural was building and evolving their operating model (and the tech platform supporting it), creating an agency with AI infused into every step of the strategic and creative process. The entire agency engages with “The Machine” – the name for the AI tech stack behind their operations.
Co-founder and CEO John Elder will share a behind-the-scenes look at the processes, tools, and tech you can use to transform your agency.
Co-founder and CEO John Elder will share a behind-the-scenes look at the processes, tools, and tech you can use to transform your agency.