Addition
Paul Aaron
Co-Founder
Paul Aaron is the Co-Found of Addition, an AI research and development company building the future of brands. Addition works with marketing orgs like Prudential, Unlever, and Realtor.com and agencies like Droga5 to discover insights, generate content and build experiences using Generative AI.
Prior to Co-Founding Addition Paul spent 15-years in the Ad Industry as a Digital Executive Producer, Digital Strategy Director, Partner, and Founder. During his career, he’s been at the forefront of technology innovation in advertising and marketing winning numerous Webby’s, AICP Next Awards, and a-half-dozen Cannes Lions including a Grand Prix.
This Speaker's Sessions
Agency Showcase: How We’re Using AI to Improve Day-to-Day Operations
Nov 8, 2023 | 2:30 pm
Artificial Intelligence and Machine Learning have been some of the buzziest trends over the past couple of years – and the landscape of AI applications is seemingly changing by the hour.
In this Agency Showcase, we’ve assembled a group of agencies who are applying AI on a day-to-day basis to provide more effective work, increase efficiencies, and improve margins. Each will share how they’ve put it to use in their agency operations, strategy, creative development, measurement, and more.
This is a unique opportunity to see real-world applications of AI and take away new ideas to apply at your agency.
In this Agency Showcase, we’ve assembled a group of agencies who are applying AI on a day-to-day basis to provide more effective work, increase efficiencies, and improve margins. Each will share how they’ve put it to use in their agency operations, strategy, creative development, measurement, and more.
This is a unique opportunity to see real-world applications of AI and take away new ideas to apply at your agency.